{"id":450,"date":"2018-12-12T08:01:45","date_gmt":"2018-12-12T06:01:45","guid":{"rendered":"https:\/\/ads4tr.com\/blog\/?p=450"},"modified":"2018-12-12T08:01:45","modified_gmt":"2018-12-12T06:01:45","slug":"dijital-pazarlamada-google-trendsin-onemi","status":"publish","type":"post","link":"https:\/\/ads4tr.com\/blog\/dijital-pazarlamada-google-trendsin-onemi\/","title":{"rendered":"Dijital pazarlamada Google Trends&#8217;in \u00f6nemi"},"content":{"rendered":"<p>Teknoloji devi Google\u2019\u0131n her ge\u00e7en g\u00fcn hizmetleri artt\u0131yor.  Yapt\u0131\u011f\u0131 \u00e7al\u0131\u015fmalarla hep g\u00f6z \u00f6n\u00fcnde olan bu devin bizlere sundu\u011fu  en iyi \u00f6zelliklerden biri de <strong>Google Trends<\/strong>\u2019dir.\u00d6zellikle SEO i\u00e7in vazge\u00e7ilmez kaynaklardan olan bu ara\u00e7, Google \u00fczerinde aran\u0131lan kelimeleri zamanlar\u0131na g\u00f6re inceleme \u015fans\u0131 elde ediyoruz.<\/p>\n<p>\u00dcr\u00fcn\u00fcn\u00fcz\u00fc veya hizmetinizi dijital ortamda pazarlamak ve sat\u0131\u015f hedeflerinize ula\u015fmak i\u00e7in ilk \u00f6nce hedef kitlenizi belirlenmeniz gerekir. Hedef kitlenin belirlenmesi bir \u00e7ok \u015fekilde olabildi\u011fi gibi, <strong>Google Trends <\/strong>\u00fczerinden de verileri yakalama \u015fans\u0131m\u0131z vard\u0131r. <strong>Google Trends<\/strong> bizlere anahtar kelimeleri ,\u015fehirlere g\u00f6re istatiksel bir oranla verir. Bu \u015fekilde i\u00e7eri\u011fimiz ile ilgili anahtar kelimeleri  yakalay\u0131p, hangi \u015fehirde reklam vermemiz gerekti\u011fini belirleyebiliriz.\u00d6rne\u011fin <strong>Google Trends<\/strong> \u00fczerinden arama \u00e7ubu\u011funda bere kelimesini aratal\u0131m.Gelen analizi inceledi\u011fimizde , bize son 12 ay i\u00e7inde bu kelime ne kadar aranm\u0131\u015f, bunun grafi\u011fini g\u00f6stermi\u015ftir.\u00dclkemiz i\u00e7in hangi illerde daha  fazla arat\u0131lm\u0131\u015f bunu da g\u00f6rebiliyoruz.Ayr\u0131ca aratt\u0131\u011f\u0131m\u0131z sorguya benzer kelimeleri bize sunarak, i\u00e7eri\u011fimizi i\u00e7in uygun yeni anahtar kelime eklememize de olanak verir.<br \/>\n<strong>Google Trends <\/strong>sayesinde arama motorumuzu kendimiz de belirleyebiliriz.Google Trends bizlere Google web arama , Google haberler arama,Google al\u0131\u015fveri\u015f ve Youtube Arama gibi imkanlar\u0131 sunuyor.Bu \u015fekilde i\u00e7eri\u011fimize uygun \u015fekilde s\u0131n\u0131rland\u0131rmalar yapabiliyoruz.<br \/>\n<a href=\"https:\/\/ads4tr.com\/blog\/wp-content\/uploads\/2018\/12\/google-trends-g\u00f6rsel.png\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ads4tr.com\/blog\/wp-content\/uploads\/2018\/12\/google-trends-g\u00f6rsel.png\" alt=\"\" width=\"1196\" height=\"860\" class=\"alignnone size-full wp-image-452\" srcset=\"https:\/\/ads4tr.com\/blog\/wp-content\/uploads\/2018\/12\/google-trends-g\u00f6rsel.png 1196w, https:\/\/ads4tr.com\/blog\/wp-content\/uploads\/2018\/12\/google-trends-g\u00f6rsel-300x216.png 300w, https:\/\/ads4tr.com\/blog\/wp-content\/uploads\/2018\/12\/google-trends-g\u00f6rsel-768x552.png 768w, https:\/\/ads4tr.com\/blog\/wp-content\/uploads\/2018\/12\/google-trends-g\u00f6rsel-1024x736.png 1024w\" sizes=\"auto, (max-width: 1196px) 100vw, 1196px\" \/><\/a><br \/>\n<strong>Google Trends<\/strong>\u2019in ba\u015fka \u00f6zelli\u011fide kategori se\u00e7imidir. T\u00fcm kategoriler baz\u0131nda genel bir arama yerine, i\u00e7eri\u011fi daha da \u00f6zelle\u015ftirme \u015fans\u0131m\u0131z vard\u0131r. Bu \u015fekilde i\u00e7eri\u011finiz ile ilgili daha net verileri alm\u0131\u015f oluruz.\u00d6nceki \u00f6rne\u011fi inceledi\u011fimizde , t\u00fcm kategorileri al\u015fveri\u015f \u015fekline \u00e7evirdi\u011fimizde, bere aramas\u0131 yapan illerde de\u011fi\u015fim  g\u00f6rmekteyiz.<br \/>\n<strong>Google Trends<\/strong>\u2019in di\u011fer bir \u00f6zelli\u011fi ise kar\u015f\u0131la\u015ft\u0131rma se\u00e7ene\u011finin olmas\u0131d\u0131r. Birden fazla anahtar kelimeler ekleyip, onlar\u0131n istatiklerine bakabilirsiniz.B\u00f6ylece hangi anahtar kelime daha uygun analizini yapma \u015fans\u0131m\u0131z olur.<br \/>\n<strong>Google Trends<\/strong>\u2019de bu veriler d\u0131\u015f\u0131nda, trend aramalar se\u00e7ene\u011fine de sahiptir.Bu \u00f6zellikle  \u00fclkelere g\u00f6re son 24 saat i\u00e7indeki pop\u00fcler etiketleri \u00f6\u011frenebilirsiniz. Ayr\u0131ca Google Trends 2013 y\u0131l\u0131na kadar pop\u00fcler etiketleri de konular\u0131na g\u00f6re ay\u0131r\u0131p bizlere sunuyor. Bu \u015fekilde i\u00e7eri\u011finize uygun verileri destekleyen kelimeleri inceleme \u015fans\u0131m\u0131zda vard\u0131r.<br \/>\nGenel olarak bakt\u0131\u011f\u0131m\u0131zda Google Trends\u2019le anahtar kelimemizin uygunlu\u011funu y\u0131llara,g\u00fcnlere,saatlere, ya\u015fan\u0131lan \u00fclke ve \u015fehre g\u00f6re s\u0131ralayabiliriz. SEO i\u00e7in anahtar kelimeler hedef kitleyi bulmam\u0131zda \u00e7ok \u00f6nemli oldu\u011fundan, bu ara\u00e7 ile i\u00e7eriklerinizin daha \u00f6n planda olmas\u0131n\u0131 ve kitleleri yakalama \u015fans\u0131n\u0131 da artt\u0131r\u0131r\u0131z.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Teknoloji devi Google\u2019\u0131n her ge\u00e7en g\u00fcn hizmetleri artt\u0131yor. Yapt\u0131\u011f\u0131 \u00e7al\u0131\u015fmalarla hep g\u00f6z \u00f6n\u00fcnde olan bu devin bizlere sundu\u011fu en iyi \u00f6zelliklerden biri de Google Trends\u2019dir.\u00d6zellikle SEO i\u00e7in vazge\u00e7ilmez kaynaklardan olan bu ara\u00e7, Google \u00fczerinde aran\u0131lan kelimeleri zamanlar\u0131na g\u00f6re inceleme \u015fans\u0131 elde ediyoruz. \u00dcr\u00fcn\u00fcn\u00fcz\u00fc veya hizmetinizi&#8230;<\/p>\n","protected":false},"author":1,"featured_media":451,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,4],"tags":[199,197,198],"class_list":["post-450","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-arama-motoru-pazarlama","category-dijital-pazarlama","tag-arama-kelimeleri","tag-arama-motoru-pazarlama","tag-google-trends"],"_links":{"self":[{"href":"https:\/\/ads4tr.com\/blog\/wp-json\/wp\/v2\/posts\/450","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ads4tr.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ads4tr.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ads4tr.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ads4tr.com\/blog\/wp-json\/wp\/v2\/comments?post=450"}],"version-history":[{"count":2,"href":"https:\/\/ads4tr.com\/blog\/wp-json\/wp\/v2\/posts\/450\/revisions"}],"predecessor-version":[{"id":454,"href":"https:\/\/ads4tr.com\/blog\/wp-json\/wp\/v2\/posts\/450\/revisions\/454"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ads4tr.com\/blog\/wp-json\/wp\/v2\/media\/451"}],"wp:attachment":[{"href":"https:\/\/ads4tr.com\/blog\/wp-json\/wp\/v2\/media?parent=450"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ads4tr.com\/blog\/wp-json\/wp\/v2\/categories?post=450"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ads4tr.com\/blog\/wp-json\/wp\/v2\/tags?post=450"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}